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如何正确对待广告英语作文

时间:2022-04-19 19:34:34 写作 我要投稿

如何正确对待广告英语作文(通用21篇)

  作文是经过人的思想考虑和语言组织,通过文字来表达一个主题意义的记叙方法。作文分为小学作文、中学作文、大学作文(论文)。下面是小编整理的如何正确对待广告英语作文,欢迎大家分享。

如何正确对待广告英语作文(通用21篇)

  如何正确对待广告英语作文 篇1

  Today, as the development of the media, people are affected by the advertisements greatly. When we are walking on the street, we can see the ads everywhere, they are spread by the newspaper, the radio and so on. The most obvious are the ads attached in the buildings. When we see the advertisements, we will be attracted by them and have the strong desire to buy the products. But the negative sides of advertisements will mislead the customers. Some products exaggerate the function, when people use them, they will realize that they are cheated and waste the money. The worst situation is that people use the fake products and get sick seriously, their health is under threat. So we must check out the advertisements before we buy the products. We should ask the doctor or see the customers’ real reaction.

  今天,由于媒体的发展,人们受到广告的很大影响。当我们在街上走的时候,可以看到广告无处不在,广告通过报纸,广播等等方式传播。最明显的广告就是贴在建筑物上面的。当我们看到这些广告,我们会被吸引,会有强烈的愿望要去买这些产品。但是广告的负面对误导消费者。

  一些产品夸大了功能,当人们使用,就会发现被骗,浪费了钱。最糟糕的情形就是人们使用了虚假产品,染上重病,他们的健康受到了威胁。因此我们必须在买产品前检查清楚。我们应该咨询下医生或者看看消费者的真是反应。

  如何正确对待广告英语作文 篇2

  With the development of society, there are more and more new industries appear in people’s life. Advertising industry is one of them.It is at the trends of flourishing. In some extend, it changes our life, bringing great benefits to us. We can’t live without it. There are several reasons to account for me view.

  随着社会的发展,越来越多的新产业出现在人们的生活中。广告业就是其中之一。而且还在蓬勃发展。在某种程度上,它改变了我们的生活,给我们带来了很多的好处。我们的生活不能没了它。有几个理由可以支持我的观点。

  First of all, advertising provides clear goods information to us. When we walk into the supermarket, we will see dazzling commodities. It is common that we don’t know what to choose as we don’t have a better understanding about them. At that time, advertisement can offer help for us. We can choose a product according to its advertisement, because every advertisement will show the best part for that product. Even though we don’t know the commodities well, but we can have a little understanding about it. In the other words, advertisement plays the role as assistance when we are buying things.

  首先,广告为我们提供了明确的商品信息。当我们走进超市的时候,我们会看到琳琅满目的商品。通常我们都不知道要买什么因为 我们不怎么了解它们。这个时候,广告就可以帮助我们了。我们可以根据广告来选择商品,因为每个广告都展示了产品的最好部分。虽然我们不了解商品,但我们还是可以有一点点了解的。换句话来说,在我们买东西的时候,广告帮了我们很多。

  Secondly, advertisement also gives a chance for many people to find a job. The ad is everywhere around us. So it must need many people to work for it. In the competition society, it is a good opportunity for us to solve the difficulty of employment. Without advertising industry, there are many people will lose their jobs?

  其次,广告也提供了机会给那些找工作的人。广告在我们身边随处可见。所以肯定需要很多人来为它工作的。在竞争激烈的社会,这是解决就业难的一个很好的机会。没有广告行业,有很多人会下岗?

  To sum up, it is my point about the advantages of advertising. We should make full use of it in our daily life and occupation.

  总之,这是我对广告优势的一些看法。我们应该在日常生活中和就业中充分利用它。

  如何正确对待广告英语作文 篇3

  When you hear this topic, you may wonder how dare I can say this! As we all live in 21th century, the information age, we need advertisement as a tool to delivery information from one to another. Undoubtedly, it is more convenient for us to know more about information through advertisements. However, everything has two sides, including advertisements, after you hear what I will say next you will touch the feeling “advertisement is a curse” the same as me.

  当你听到这个题目的时候,你可能很好奇我怎么敢这样说!因为我们都生活在二十一世纪,这个信息时代,所以我们需要广告作为传递信息的工具。毫无疑问,通过广告我们可以更方便了解到更多的信息。然而,任何事物都有两面性,这也包括广告,听完我接下来要说的你就会像我一样感受到“广告是诅咒”的感觉。

  Please image that you live in a small house where there are fulfilled with various advertisements tapped around the wall, how do you feel in this situation? Of course, it is terrible, isn’t it? Actually, it is a common phenomenon existing around us. As you see, there are some advertisement tapped on our desks and the wall of the teaching building, you can even find them in the toilet. Although it can give us some information, it is true that it leads to low level of beauty of our environment. These advertisements are also called “psoriasis”, which becomes a hot potato in the aspect of environmental governance.

  想象一下,你住在一个墙上贴满广告的小房子里,在这种情况下,你感觉如何?当然,很可怕的,是不是?实际上,在我们周围这是很普遍的现象。正如你看到的`,我们教学楼的桌子和墙壁上都贴满了广告,甚至在厕所里都找到它们。虽然它可以给我们一些信息,但是,它降低了环境的美感也是真的。这些广告也被称为“牛皮癣”,已经成为在环境治理方面的烫手山芋了。

  However, existence is reasonable; you cannot clear away all the advertisements. It will be better if you can keep the balance between its advantages and disadvantages and try to make good use of advertisements.

  然而,存在就是合理的;你不能清除所有的广告。当然,如果你能够让它的优劣势保持平衡,充分利用广告是最好的。

  如何正确对待广告英语作文 篇4

  Advertisements can be seen everywhere in modern society. They appear on the TV screen. They occupy a conspicuous place in newspapers and magazines. They are displayed or painted on walls and even on buses. Indeed, it is difficult nowadays to find a public place without advertisements.

  It is true that in economic activities advertisements play an important role. They tell people about new products and help promote sales. Unfortunately some of the advertisements are not true. They cheat consumers one way or another. So, admitting that advertisements can help us, we should also beware of them from time to time.

  在现代社会中,广告随处可见,它们出现在电视萤光幕上,在报纸和杂志上也占有显著地位。它们展示或画在墙上,甚至在公车上。说实在的,今天在公共场所,很难没有广告。

  广告在经济活动中,确实扮演了重要角色。它们告诉大众新产品,并且有助销售。不幸的是,有些广告不诚实,它们千方百计欺骗消费者,因此,我们固然承认广告能帮助我们,但我们也要时常对它们小心。

  如何正确对待广告英语作文 篇5

  Speaking of advertisement, some people dohave a bad feeling for it. They argue that it happens quite often that when they are enjoying a movie, then advertisement pop up and disappoint them.While, some people believe that advertisement is great for they are informed of some new and inexpensive products or other things. In my point of view, I think advertisement is a disaster. Reasons are as follows.

  一提到广告,很多人都很讨厌它。他们说当他们在看电影的时候,广告会弹出来扫他们的兴。但是,有些人认为广告很不错,可以告诉他们当下有一些新的,便宜的商品出售或者告诉他们一些别的事情。就我看来,我认为广告对我们来说是个祸害。原因如下:

  First of all, most advertisements are full of fake information. Most manufacturers prefer to advertise their products;hence they will try to use exaggerated and even fake information to attract customers.

  首先,广告包含太多的虚假信息。许多的商家都喜欢为自己的产品做广告,因此他们会选择一些夸大的甚至虚假的信息去吸引顾客。

  Secondly, advertisement can be annoying.When people are watching TV programs or listen to radios, if advertisement breaks in by midway, then people will get annoyed because ads make them forget what they are watching or listening.

  第二,广告很烦人。当我们在看电视节目或者听广播的时候,中途被广告打断的话,我们通常会很烦躁,因为广告会让我们忘记之前看到或者听到的内容。

  Thirdly, ads cheat on customers. For most customers, they would buy the products pasted in advertisement because they believe what the ads say. Since advertisements are usually dishonest, most customers will find themselves cheated after they buy the product in ads.

  第三,广告欺骗消费者。许多的消费者愿意去买广告中的产品因为他们相信广告中所说的内容。但是由于广告内容不真实,许多的消费者会在购买广告中的产品之后发现自己被骗。

  All in all, since advertisement is so annoying, full of fake information and cheat on customers, I don’t think advertisement is popular among us.

  总之,广告很烦人,充满虚假信息,欺骗消费者,所以我不认为广告会受大众欢迎。

  如何正确对待广告英语作文 篇6

  Advertisements appear everywhere in modern society. When you walk along the streets, you can see large boards with pretty girls smiling at you. You read newspapers, and see half of the pages covered with ads. You turn on TV, and you see commercial advertisements again. Whether you like it or not, advertisements fill your life.

  In order to attract more customers, advertisements will sometimes go to extremes. Advertisements use every possible means in producing their announcements. For example, to advertise a certain food, advertisers will employ an actor to sit at a table and eat up their seemingly delicious food product while they film him.

  Although advertisements enable you to make decisions quickly, sometimes they can cause lots of trouble. There are always many of them and they make you forget what you are sitting there for.

  广告

  广告在现代社会无处不在。当你走在大街上,你可以看到大的板在你微笑的漂亮女孩。你读报纸,看覆盖广告。你打开电视一半的页面,你看到的商业广告。不管你喜欢还是不喜欢,广告充斥你的生活。

  为了吸引更多的顾客,广告有时会走极端。广告在制作自己的短片使用一切可能的手段。例如,对某一食物做广告,广告主会雇用一个演员坐在桌边,吃了它们看似美味的食物产品,而他们的电影。

  尽管广告使你迅速作出决定,但有时会造成很多麻烦。总是有很多人,他们让你忘了你是坐在那里。

  如何正确对待广告英语作文 篇7

  Implanting ads in the TV series or movies has been very popular today, but the audience are not willing to see ads when they are enjoying the plots. Even though they have criticized the producers and directors for implanting ads everywhere, the ads still challenge the public’s vision.

  今天,在电视剧或者电影中植入广告是非常流行的,但观众并不愿意在欣赏影视的时候看到广告,即使他们批评制作人和导演无处不在地植入广告,但是广告仍然挑战公众的视野。

  The ads have been the main source of income, so it is no wonder that more and more ads have been showed in the TV programs. Directors and producers need funds to support their programs, such as paying the actors. With more funds, they can manage the program well and present better works to the audience.

  广告已经成为主要的收入来源,所以难怪越来越多的广告出现在电视节目中。导演和制片人需要资金来支持他们的项目,如支付演员薪资。有了更多的资金,他们就可以把项目做好,将更好的作品呈现给观众。

  Though the audience criticize the ads showed in the TV stations, they are more acceptable to see ads in online TV shows. On the one hand, they get free source and know the price of it. On the other hand, the ads are made in a funny way, which can attract the audience’s attention.

  虽然观众批评电视台的广告植入,但是他们比较能接受在网剧中看到广告。一方面,他们得到了免费的资源,了解到产品价格。另一方面,剧中的广告都以有趣的方式呈现,可以吸引观众的注意力。

  Some actions have been taken to limit the implanting of ads in the TV, which helps the audience appreciate the shows without being interrupted.

  目前已经有了一些措施去限制电视广告的植入,这有助于观众在欣赏节目时不被打断。

  如何正确对待广告英语作文 篇8

  In recent years, more and more advertisements have been flooding into our lives. Some advertisements exert negative effects on the youth. Therefore some people suggest that advertisements be banned. Do you agree or disagree with this? Give your reasons.

  Along with the rapid progress of society, the advertising industry has undergone remarkable development. Every day we are surrounded by all kinds of ads and commercials, which have a profound influence on our daily lives. As a result, there arises a fierce debate concerning the proposal that we should ban all kinds of advertisements.

  On one hand, some people are in favor of the idea that advertisement should not be banned; instead it should be further developed. They are of the opinion that advertisement is a good channel which helps promote the exchanges of information. In an era of information, everyone can benefit a lot from the advertisements, not only the manufacturers but the customers. Moreover, the advertisement enables people to catch up with the amazing advance in all fields. From the mushrooming advertisements, people get to know some newest products and the trend of consumption. Thirdly, advertising, to some extent, is not only an industry but an art. Many advertisements are elaborate works of art full of ingenuity and originality, which render great spiritual pleasure to the viewers and add to the picturesque cityscape. In a word, the advertisement is a blessing for modern people.

  Despite the benefits advertisement has brought us, many people strongly condemn it, saying that they have been fed up with all kinds of rubbish ads. They call for a comprehensive ban on the advertisement based on the following reasons. First of all, a majority of advertisements are fictitious and misleading, causing confusion in people’s daily life and even leading to the injury and death of some customers. Secondly, they bring many inconveniences and troubles to us. For example, are you pleased with a mailbox stuffed with unwanted ads or a wonderful film on TV being interrupted frequently? Furthermore, the non-standard use of language in advertisement brings about irreparable damage to the integrity and purity of our language. Consequently, it will exert a disastrous impact on the literacy of our younger generations. In some people’s eyes, the advertisement is just a Genie out of the bottle.

  To be frank, it is quite impossible for people to reach an absolute consensus on most controversial issues. To my mind, a total ban on advertisement is not an ideal and practical choice. How can we imagine all advertisements vanishing overnight? The demerits should by no means make us lose sight of the benefits advertisements have brought to us. A more workable and rational attitude should be adopted; that is, to eliminate the false and retain the true. Always bear in mind the old saying:“never throw away the baby with bath water.”

  如何正确对待广告英语作文 篇9

  The following is taken from a memo from the advertising director of the Silver Screen Movie Production Company.

  According to a recent report from our marketing department, fewer people attended movies produced by Silver Screen during the past year than in any other year.

  And yet the percentage of generally favorable comments by movie reviewers about specific Silver Screen movies actually increased during this period.

  Clearly, the contents of these reviews are not reaching enough of our prospective viewers; so the problem lies not with the quality of our movies but with the publics lack of awareness that movies of good quality are available.

  Silver Screen should therefore spend more of its budget next year on reaching the public through advertising and less on producing new movies.

  The argument presented above is relatively sound, however, the author fails to recognize all the elements necessary to evaluate his situation. 这句话也很摸版化,但是重点分析一下这里evaluate his situation,读了后面几段,我们会知道全是在考虑对外界的评估的。所以这一句话就指明了论证的核心,可以说统领全文。 The idea that more money be invested in advertising may be a helpful one, but perhaps not because people are unaware of the current reviews.

  这句话实际上是在进行让步,承认了广告还是有用的,但是原因不同。点明了论证主题句,下面几段全是围绕着让广告更有效这个主题来写的,正如官方评语中就提到了本文有个明显的中心句,就是本句。 To clarify, it may be necessary to advertise more in order to increase sales, however that could be due to many circumstances such as a decrease in the publics overall attendance, an increase in the cost of movies, or a lack of trust in the opinions of the reviewers.这句话是对主题句的补充,提供了几种具体的他因的论证方向,更重要的作用是,把主题句给打拆开几个小的分枝论点,从而方便下面的讨论。

  如何正确对待广告英语作文 篇10

  When it comes to advertisement and products, some people believe successful selling of products can’t be separated from advertisement. To begin with, advertisement keeps people informative about the price and function of products; what’s more, advertisement can help to improve products’ brand awareness and its reputation.

  But on another hand, only with good quality can advertisement arouse customers’ interest in the products. Otherwise, advertisement can be misleading and deceptive.

  From what has been discussed above, we may safely draw a conclusion that honest and colorful advertisement brings benefits to products, but at the same time, products’ quality can’t be ignored.

  如何正确对待广告英语作文 篇11

  I think TV commercial ads have both advantages and disadvantage. To begin with, they are good because they can popularize the latest products. For example, if some people want to buy a digital camera, but they have no idea about which brand is the best and where to buy it. They may just find out relevant information about it by watching TV ads. But , of course, TV commercial ads are

  bad ,because some of them are misleading. For example, some ad about an English training course says “Come and join us. You can learn how to speak English within 40 minutes.”

  To conclude, people should be very much careful about TV commercial ads.

  译文:

  电视商业广告

  我认为电视商业广告有优势,也有劣势。首先,他们是很好的,因为他们可以推广最新产品。例如,如果有人想买个数码相机,但他们不知道哪个品牌是最好的,在哪里买。他们就可以通过电视广告发现它的相关信息。但是电视商业广告也有不好的地方,因为有些存在误导。例如,一个英语培训课程的广告说“来加入我们。你可以在40分钟内学习如何说英语。”

  总之,人们应该非常小心电视商业广告。

  如何正确对待广告英语作文 篇12

  These days it is easy to find faults with advertising, and yet none can deny entirely that this art of persuasion is good for economy. By circulating information mixing half truth with half lying, advertising can nevertheless penetrate the public mind with desires even for something worthless. All told, however, advertising is doing more good than evil.

  今天如果想挑广告事业的弊病简直是轻而易举,话又说回来,对于这种具有说服力的艺术谁也不能不承认其经济利益。靠着传播消息半真半假,广告居然能够渗透大众人心,兴起欲望购物,甚至使人买到毫无用途的东西。尽管如此,广告带来的好处总比坏处多。

  To think that advertising is bad is understandable, and indeed there seems to be a common perception growing increasingly negative. Perhaps history will see advertising as one of the real evil factors of modern time because it is stimulating people to constantly want things; want this and want that. It is true that many consumers are convinced to spend money they do not have for things they really do not need. It is also true that the high sales of popular consumer goods is a reflection of the power of advertising rather than the real needs of the society in which they are sold. That kind of "impulsive buying" as consumer behavior can easily turn need into greed. Apart from misleading people to desire something not necessary or completely useless, advertising is surrounding them nearly everywhere and anytime on the point of boring them to death.

  认为广告会带来不良的影响,想来也不无道理,好像就是越来越有对广告产生反感的概念。也许将来历史可以证明现代真正之弊病之一就是广告,主要是因为广告不断地刺激人的需要,又要这个又要那个。千真万确,很多消费者没钱了还被引诱去买他们不是真正需要的东西。同样一点儿都不假地,大众消费货品所以如此畅销,无非是反应广告的威力,而不是反应消费市场实际的需求。广告把那种“冲动采购”的消费行为轻而易举地从需要改变成贪婪。广告误导购物欲望,害人购买了不需要或毫无用途的东西,不仅如此,广告甚至于无时无地包围消费者,真是令人烦不胜烦。

  The good news is that advertising serves market economy well, thanks in part to the media outlets like television, radio, newspapers, magazines and the Internet. Through the media, particularly television, advertising gives people a chance as consumers. People are told about new products and services that improve their lives. In fact, economy is at its best when the advertising industry is booming, imagining that when people are starving and freezing there should be no advertising whatever to sell food and fuel. Advertising holds a mirror to an affluent society in a virtuous cycle benefitting many sectors. More advertisements mean more money to all media outlets, which in turn boosts more sales, which in turn pushes more production and creates more jobs and therefore more buying power.

  广告带来的好消息是其工作符合市场经济的运行,这还得部分归功于大众媒体如电视,收音机,报纸,杂志与因特网。透过媒体广告,特别是电视,广告提供给消费者大好机会。消费者因此得知新产品与服务的

  信息而得以改善生活。事实上,当广告事业特别兴旺的时候,也正是经济的佳期,这点可以想象得到,因为假如人人又挨饿又寒冷,哪里有需要靠打广告来卖食品与炉油。所以广告像是一面镜子反射富足社会的良性循环,因而造福各行各业。广告卖得越多,媒体的收入也越多,接着更加督促生产,创造更多的就业机会,同时也就促成更大购买力。

  Those who think that advertising is bad must think again about the value of a market system which thrives on economic prosperity. Contrary to popular belief, it seems that most consumers do not hate advertising because of their own foolish desires. They are aware that probably half the money they spend on advertising is wasted, without knowing clearly which half.

  认为广告事业危害不浅的人应该再想一想市场经济的价值何在,就是促进经济繁荣。也许一切反感都是错觉,到底多数消费并不怨恨广告的不利影响,到头来都终于觉悟到一切都是

  如何正确对待广告英语作文 篇13

  With the development of informatization, people have more and more chances to choose the commodities they like. But the more goods exist, the more confusion people feel in choosing one. Therefore, advertisement stands out to take the responsibility for people to choose the products they prefer. But advertising has advantages and disadvantages. Some people are in favor of it, while some are on the contrary. As for me, I’m in the neutral place.

  随着信息化的发展,人们有更多的机会选择自己喜欢的商品。但是商品越多,人们在选择的时候就越困惑。因此,广告站出来帮助人们选择他们喜欢的产品。但是广告既有优点也有缺点。有些人赞成,而有些人则相反。至于我,我在中立的立场。

  On the one hand, advertisements help people have a better understanding about products. Advertisements always tell people the advantages and functions of the products. People can buy the things they want by reading advertisements. By the way, advertisements are free for consumers. Moreover, advertising is much more interesting than the instructions on the packaging box, because advertisements contain various factors, such as pictures, videos, voice plots and so on. Don’t you think it is a good way for choosing a product?

  一方面,广告有助于人们更好地了解产品。广告总是告诉人们产品的优势和功能作用。通过阅读广告人们可以买到他们想要的东西。顺便说一下,广告对消费者是免费的。而且,广告也比包装盒上的说明书要有趣得多,因为广告包含各种元素,如图片,视频,情节等。难道你不觉得这是选择产品的一种好方法吗?

  On the other hand, sometimes advertisements are tempting and deceptive. In order to attract the target customers, the advertiser will fill the content of decorating expressions, regardless of the filthy measures they have taken or the severe damages they may bring about. The advertisements always exaggerate the advantages and functions of the products. As a result, they mislead consumers to buy things that are not deserved.

  另一方面,有时候广告是具有诱惑性和欺骗性的。为了吸引目标客户,一些广告商为了满足修饰产品的作用,而忽视他们使用的一些肮脏措施,或者他们所带来的严重损害。广告经常夸大产品的优势和功能作用。结果,他们误导了消费者购买不值得的东西。

  To sum up, advertisements have the good side and the opposite side. If we just take them as a reference, it will be good. But if we depend on them to buy things, we may suffer losses in the end.

  总之,广告有好的一面也有不好的一面。如果我们只是把它们当成是参考,广告会是好的。但是如果我们依赖于它们来买东西,我们最后可能会遭受损失。

  如何正确对待广告英语作文 篇14

  Nowadays, no matter where you get around in a city or even in the countryside, it is pretty easy for you to find one or two signs introducing a product. This has been increasingly becoming popular in our daily lives. Whether the influence of advertising is good or bad could be examined as follows.

  We will start by talking about the merits of advertising. Firstly, advertising is informative, which provides the customers with a quick access to the product needed. Take me as an example. I am a new resident of Guangzhou, a metropolitan city located in the south of China. At the very beginning when moving to this city, I did not have a clue about where to purchase all of the necessities for my newly-bought flat. Thanks to the ads on TV and in newspapers, amazingly almost all of the items ranging from furniture to household appliances were settled within a week. Secondly, consumers can expect to have a best price by comparing and contrasting the prices and specifications of the commodity advertised by different suppliers.

  However, advertising involves some defects and I would like to list two of them herein. Initially, the popularity of advertisements has been growing along with the increased layout of design as well as showing up in the marketplace more frequently. The cost will definitely be passed on to the customers. Furthermore, the generation Y would probably lose their individuality because many of them buy the same goods advertised constantly in media during a certain period of time, which makes them appear alike.

  After the above analysis of the pros and cons, I tend to be in favor of the positive effects. Undoubtedly, nothing is more important than living in a society where ordinary people can enjoy the conveniences and competitive prices brought by commercials. I believe that the negative effects can be minimized through sustainable economic growth and education.

  如今,无论在城市或者在乡村的哪个地方,要找到介绍产品的一两个标记很容易。这在我们的日常生活中已日益普遍。到底广告的影响是好是坏可以剖析如下。

  我们将开始讨论广告的优点。首先,广告信息提供给用户快速了解产品的需要。以我为例,我是一个新的广州居民,一个位于中国南部的城市。最初搬到这个城市时,我不知道去哪里为我的新公寓购买所有的必需品。感谢电视和报纸广告,令人惊讶的是几乎所有的东西从家具到家用电器一周内解决了。其次,消费者可以通过由不同供应商的广告比较和对比价格和商品规格得出一个最好的价格。

  然而,广告也包含有一些缺陷,我想列出其中的两个。最初,广告的日益普及与增强的布局设计显示在市场上越来越频繁,成本会转嫁给顾客。此外,这一代人可能会因为他们在一定时间内的许多人购买媒体上广告的同一商品而失去了自己的个性,这使得他们看起来一样。

  通过对优点和缺点上述分析后,我趋向于正面的影响。毫无疑问,普通人生活在社会里,没有什么比通过广告购买商品可以享受的便利而有竞争力的价格这更重要的。我相信的负面影响可以通过持续的经济增长和教育降到最低。

  如何正确对待广告英语作文 篇15

  money spent on advertising is money well spent. it assists a rapid distribution of goods at reasonable prices. it draws attention to new ideas and so helps enormously to raise standards of living.

  by helping to increase the demand for goods, it increases the number of workers needed to supply the goods and,therefore, provides employment. it helps to pay for many services. without advertisements, your daily newspaper would cost a dollar or more, the price of your television license would need to be doubled, and travel by bus would cost more.

  perhaps most important of all, advertising helps to keep up the quality of the products and services you buy. no regular advertiser dare offer a product that fails to live up to the promise of his advertisements. he might fool some people for a little while through misleading advertising.

  he will not do so for ong; for the public has the good sense not to buy the poor uality article more than once. if i see an article advertised, it s the surest proof i know that the article does what is claimed for it, and that it is of good value.

  there is one more point i feel i ought to touch on. recently, i heard a well-known television personality declare that he was against advertising because it persuades rather than informs. this is hair-splitting. of course advertising seeks to persuade. if it only gave information, advertising would be so boring that no one would pay any attention. but perhaps that is what the well-known television personality wants.

  lam prepared to make just one admission to the opponents of advertising. not every advertisement is a good one.some advertisements are silly. some are pointless though not very many. pick up the nearest magazine or newspaper and count the advertisements that really offend you. and then count the advertisements that, in some degree, interest you, or give you pleasure. and be honest!

  如何正确对待广告英语作文 篇16

  随着社会的不断发展,广告已成为了大众生活的重要部分,无处不在。每天我们通过各种大众媒体,接收到各种电子或纸质的广告。广告对人们的生活既有负面的影响也有正面的意义。广告使人变得物质至上。新产品不断得被推销给大众。大众为了追赶潮流而浪费钱在无用的东西上。广告对大众的消费观影响深远。举例说明,某玩具广告中,小女孩向伙伴炫耀自己的新玩具。广告传达了每个孩子都应该拥有该产品。无形中孩子会互相攀比,价值取向被扭曲。同时广告还会误导大众对于文字的使用。众所周知,商家会使用一些大家熟知的成语作为广告语来吸引消费者的眼球。然而同音不同字往往会使消费者混淆正确的原文字。可谓是对传统文化的一种破坏。

  但是凡事都有两面性。广告发展至今已不只是为了推销产品或者服务,现在广告有了更广的覆盖范围。广告也可以传递正面的信息给大众。以某一公益广告为例,画面中将组成FAMILY这个单词的每个字母都拆开来,并赋予其中几个字母以家庭中的某个角色,演绎了一个关于孩子在家庭中成长的感人故事。故事中的F(父亲)和M(母亲)在I(孩子)小的时候细心呵护,可随着孩子的长大,孩子企图冲破家长的保护与束缚来自由成长,不断的与爸妈发生冲突。后来,孩子体会到生活的艰辛,主动承担起家庭的责任长成参天大树,让年迈的父母可以依靠,为他们遮风避雨。每个看过广告的人无不被深深打动。

  广告是社会发展的产物,无处不在也不可避免。重要的是如何过滤信息,取其精华,去其糟粕。

  With the rapid development of the society, advertising has become an important part of our life. We no longer search for advertising, but the advertising finds us. Everyday we receive advertising information via varieties of mass medias, either electronic ones or paper ones. Advertising affects our life both negatively and positively.

  Advertising makes people materialism. New products are endlessly introduced to the public. People pursue the fashion trend and a lot of money is wasted for useless stuffs. Consumption concept is significantly influenced by advertising. For example, in some advertisement a little girl shows off her new toy to her little friend and says “I have. And you?” The hint is that everyone should have this toy. Subconsciously children will be likely to compare with others. Value orientation is twisted. Advertising misleads the public people in language use. As we all know

  merchants always use well known idioms as a slogan to catch the eyes of the consumers. Actually only the same pronunciation but not the right word. The public will probably mix up the original correct usage. This is a kind of ruin of the traditional culture.

  However, every coin has two sides. Advertising is not just a way of selling products or service, the range is much more wider now. It is also deliver positive information. Take a public service advertising as an example. In the flash, Word FAMILY is split into single letters and some of the letters stand for family members. F stands for father, M stands for mother, I stands for the child. The story is about the growing pains of the child. The child grows up gradually and has conflicts with his parents because he would like to get rid of the constraints. After the child steps into the society and tastes the bitter of life. He knows that he should take the responsibility to take care of his parents. Father and mother rely on the child and the child builds up a shelter for them. What a touching story. This advertisement tells in a positive and vivid way that we should respect and love the family members.

  Advertising is the product of society. It is everywhere and unavoidable. What is important is that we should learn to filter the information,discard the dross and keep the essence.

  如何正确对待广告英语作文 篇17

  Recently, I found on the internet that advertisements are regarded as another term of pollution to the public. However, hardly could anyone imagine the world it as it certainly brings huge amount of merits. As far as I could tell, the amount of pros that advertising has brought to people has far exceededits cons.

  In the first instance, advertising is the sales gimmick to Oligopolies. In such sort of market, firms compete with each other to gain the market shares. However, they will be reluctantto increase or lower their price because the information is interdependent and consumers have got tones of other substitutes. Therefore, the only way to promote their sales will be through advertising. Some consumers, on the other hands, do find such information useful while choosing what to buy. There is a common sense in it: hardly could an inefficient and stagnant firm investa great deal of money on investment. In addition to that, big firms are able to lay the cornerstone to provide goods and services with better quality, which might benefit the consumers.

  To conclude, advertisements in my opinion will hardly influence people’s purchasing patterns. Instead, some well-made advertisements can approvethe aesthetical capability of the viewers. Although youngsters are worried in this advertising explosion century, education and recognition can prevent them from being coned to a great extent.

  如何正确对待广告英语作文 篇18

  These days it is easy to find faults with advertising, and yet none can deny entirely that this art of persuasion is good for economy. By circulating information mixing half truth with half lying, advertising can nevertheless penetrate the public mind with desires even for something worthless. All told, however, advertising is doing more good than evil.

  To think that advertising is bad is understandable, and indeed there seems to be a common perception growing increasingly negative. Perhaps history will see advertising as one of the real evil factors of modern time because it is stimulating people to constantly want things; want this and want that. It is true that many consumers are convinced to spend money they do not have for things they really do not need. It is also true that the high sales of popular consumer goods is a reflection of the power of advertising rather than the real needs of the society in which they are sold. That kind of "impulsive buying" as consumer behavior can easily turn need into greed. Apart from misleading people to desire something not necessary or completely useless, advertising is surrounding them nearly everywhere and anytime on the point of boring them to death.

  The good news is that advertising serves market economy well, thanks in part to the media outlets like television, radio, newspapers, magazines and the Internet. Through the media, particularly television, advertising gives people a chance as consumers. People are told about new products and services that improve their lives. In fact, economy is at its best when the advertising industry is booming, imagining that when people are starving and freezing there should be no advertising whatever to sell food and fuel. Advertising holds a mirror to an affluent society in a virtuous cycle benefitting many sectors. More advertisements mean more money to all media outlets, which in turn boosts more sales, which in turn pushes more production and creates more jobs and therefore more buying power.

  Those who think that advertising is bad must think again about the value of a market system which thrives on economic prosperity. Contrary to popular belief, it seems that most consumers do not hate advertising because of their own foolish desires. They are aware that probably half the money they spend on advertising is wasted, without knowing clearly which half.

  如何正确对待广告英语作文 篇19

  Nowadays ther are a lot of false advertisements in society. They have caused many harms to society. Generally, their harms can be listed as follows. First, they exaggerate the functions of the goods they advertise and mislead consumers. Second , some advertisements contain obscene contents and bring about spiritual pollution. Third, they seriously damage the credit of businesses because the shops which sell those goods will be distrusted and even considered the conspirators of those advertisers by consumers. Personally, I am usually vigilant against any advertisements and so I have never been taken in. However, some people are credulous and are easily taken in. Therefore, in my opinion, effective measures must be taken to ban false advertisements and protect consumers' interests. First, all the advertisements must be strictly censored by the authorities concerned before they are published. Besides, severe punishment must be inflicted on those who publish illegal advertisements. In conclusion, false advertisements must be eliminated in our society.

  如何正确对待广告英语作文 篇20

  Advertisement is omnipresent in our modern society. It seems wherever we go, such small ads will greet our eyes: the supermarket, the subways, the stop sighs, the walls of public buildings, the garbage cans, and whatsoever. The ads can be about everything from selling mobile phone, renting houses, treating difficult diseases to producing fake diplomats.

  from domestic articles to machinery, from toys to aircrafts.)It’s no exaggeration that we live in the world of advertisement.

  The advantage of the ads is self-evident. They provide us with a good collection of goods and service, from which we can make our best choices. For the manufacturer, they can take advantage of the ads to project the characters of their products so as to seize the vision of the consumers and gain them huge profits.

  However, we cannot belittle the disadvantages of the ads. To many ads do spoil our daily life and waste our time. They interrupt the TV programs, filling our letterbox, and ruin our appreciation of nature in place of interests. People often feel burdened with the ads instead of satisfying with them. On the other hand, some of the ads are illegal, spreading false information and planning to treat people who are eager to solve their problems.

  It’s high time we took urgent and effective measures to curb this phenomenon. Firstly, we should intensify the effects to supervise the ads markets. It’s crucial that we must regulate the ads market strictly to avoid someone’s availing himself or herself of the loophole of the market management. Secondly, whoever takes advantage of ads treating consumers should be punished or imprisoned. Thirdly, we should educate people to abide by the law and give priorities to honesty and credit. Only when putting these measures into practice, will our society be purified into a paradise for us to live in.

  如何正确对待广告英语作文 篇21

  An almost continuous stream of mass movements that addressed national, international, moral and social topics marked the first decade of the prc. this 'flow of campaigns', organized both at the national and the local levels, and in the rural and urban areas, was intended to strengthen the support for the ccp, to deepen the understanding of the new ideology that guided china, and to promote economic production. the goals for most of these initial mass movements were comparatively easy to understand.

  They included drives to spread land reform policies and to publicize new rules and regulations, such as the marriage law; rectification movements of intellectuals; campaigns to weed out corruption, bureaucratism and petty crime; and movements to boost popular support for the new regime, in particular in the cities. all the people were mobilized to help reconstruct the country in whatever manner possible, including (recently) demobilized soldiers.the poster below was designed to accompany a drive to persuade people to purchase bonds during the "economic construction period" which started in december 1953. ostensibly well-to-do urbanites and private businessmen were urged to subscribe from january to march 1954, and to hand over their ample savings to the government in order to contribute to national reconstruction. the sign on the left identifies the receiving party as the "national economic reconstruction bonds subscription office".

  It is striking to see how many of these early to mid-1950s posters use the same pictorial style that was employed in the so-called "shanghai style" that had been so popular in advertisements for cigarettes, medicines and beer in the pre-war and pre-liberation periods.

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