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商务英语信函的词汇特征
引导语：商务英语是以适应职场生活的语言要求为目的，内容涉及到商务活动的方方面面。商务英语课程不只是简单地对学员的英文水平、能力的提高，它更多地是向学员传授一种西方的企业管理理念、工作心理，甚至是如何和外国人打交道，如何和他们合作、工作的方式方法，以及他们的生活习惯等，从某种程度上说是包含在文化概念里的。由此可见商务英语在我们的工作中十分重要。今天就由YJBYS的小编带大家了解一下商务英语信函的词汇特征吧!
On the Vocabulary Features of Business English Letter
Ⅰ. Introduction
With the globalization of economy, international trade is playing more and more important roles for the development of a country or an area. In international trade, one effective channel of communication is Business Letter. It becomes not only a necessary tool for the communication in business, but also a powerful vehicle for the expression of business information. Business Letter of high quality will help establish long-term customer relations, lead to more business in the future, and also avoid the risk and dispute. The direct objective of writing business letter, in the international trade of quick rhythm, is to communicate with customers (including potential customers) effectively. And to a certain degree, the quality of Business Letter affects the result of communication and business. Therefore, the selection and application of vocabulary is now an issue that draws more and more attention.
Business Letter has its own vocabulary features. The selection and application of vocabulary relates to the characteristic of different parts of the business process, and also reflects writer’s tone and intention. Therefore, the choice of vocabulary can help the entire Business Letter, and also can destroy the entire Business Letter. That is, the choice of vocabulary will greatly change the trend of business.
In this paper, vocabulary features of Business Letter will be discussed from the viewpoint of Holliday, the theory of Systemic Functional Linguistics (also theory of Variables of Situation Context). English as a cosmopolitan language has a broad application in International Trade, and especially most business letters are written in English, therefore this paper mainly analyzes the features of English vocabulary in Business Letter.
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