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商务英语考试商务信函写作技巧

时间:2024-09-02 22:00:52 志彬 剑桥商务英语 我要投稿
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商务英语考试商务信函写作技巧

  2024年下半年的商务英语考试很快就要到了,为了帮助大家更好地备考,以下是yjbys网小编整理的关于商务英语考试商务信函写作技巧,希望对对大家的写作有所帮助。

商务英语考试商务信函写作技巧

  (一) 避免使用陈旧的商业术语

  陈旧的与传统的商业术语(Commercial jargon)对信的内容没有什么作用,应该避免使用。

  例一: Wordy: We wish to acknowledge receipt of your letter of November 14 with the check for Stg.10 enclosed and wish to thank you for same.

  Concise: We appreciate your letter of November 14 and the check for Stg. 10 you sent with it.

  例二: Wordy: We take liberty to approach you with the request that you would be kind enough to introduce to us some exporters of cotton textiles in your cities. Would you please introduce to us some exporters of cotton textiles in your city?

  Concise: (a) Please introduce to us some exporters of cotton textiles in your city. (b)Would you please introduce to us some exporters of cotton textiles in your city. (注:此类简洁的表达方式很多。)

  (二) 要长话短说,避免罗嗦

  通常商业人士每天需要阅读大量的书信,对开门见山,长话短说,直接切题的信特别欢迎。因此, 写信要力求长话短说,

  删去不必要的形容词,如下列句子中的形容词或副词删去后并不影响句子的原意: The proposal is under (active) consideration. The answer is (definitely) correct. I would (rather) think the fare is too high. The (true) facts are as stated.

  (三) 要注意每句句子的长短

  例如:"We would like to know whether you would allow us to extend the time of shipment for twenty days, and if you would be so kind as to allow us to do so, kindly give us your reply by cable without delay." 这句话过分"客气",使句子过长而不清楚。内容要求对方同意延期交货20天,一般情况下,应尽可能提出延期到那一天的具体日期。这句话可压缩为:"Please reply by telegram immediately if you will allow us to delay the shipment until April 21."(如同意我们把交货延期到四月二十一日,请电复。)

  有的作者为了使人们记住避免使用陈旧的商业术语,专门选择了一些他认为陈旧的商业术语搞成一首诗: We beg to advise and wish to state That yours has arrived of recent date. We have it before us, its contents noted; Herewith enclosed are the prices we quoted. Attached please find, as per your request, The data you wanted; and not let us suggest Your order be sent, and not held unduly, We beg to remain, yours most truly.

  COURTESY译成"礼貌"。但是根据西方国家函电书籍作者普遍的看法,所谓COURTESY是"客气而又体谅人"的意思。有的作者还把 COURTESY和POLITENESS这两个同义词做了比较,认为:POLITENESS的客气只是表现在文章的语句上,而COURTESY则表现在对对方的"体谅",例如:

  a) We have received with many thanks your letter of Oct.7, and we take the pleasure of sending you latest catalog. We wish to draw your attention to a special offer, which we have made in it. [polite]

  b) you will be particularly interested in a special offer on page 5 of the latest catalog enclosed, which you requested in your letter of Oct. 7.

  You ought to; Perhaps you could…… Your letter is not clear at all; I cant understand it. If I understand your letter correctly... Obviously, if youd read your policy carefully, Youd be able to answer these questions yourself. Sometimes policy wording is a little hard to understand glad to clear up these questions for you. [courtesy]

  商务英语考试商务信函写作技巧主要包括以下几点:

  1、明确写作目的:在构思商务信函时,首先要明确写信的目的,是为了提供信息、咨询、投诉还是其他目的。明确写作目的有助于确定信函的内容和语气,确保信函的针对性和有效性。

  2、选择合适的读者对象:根据信函的读者对象,选择合适的文体和语言。不同的读者可能需要不同的表达方式和语言风格,以确保信息的准确传达。

  3、条分缕析:将信函内容分段,每段表达一个主题,有助于增加信函的明晰度和可读性。使用弹点、数字等技巧帮助读者更好地理解信函内容。

  4、使用常用表达:使用商务信函中常用的表达方式,以展现专业性并给读者留下良好的印象。避免使用陈旧的商业术语,力求简洁明了。

  5、开头要有吸引力:商务信函的开头应当有吸引力,可以通过讲述一个有趣的故事、提出一个问题或提供一个意想不到的事实来引起读者的兴趣,从而吸引读者继续阅读。

  6、内容要清晰:使用简单明了的语言和逻辑清晰的表达方式,避免使用复杂的句子结构和词汇,以确保读者能够轻松理解信函的内容。

  7、结尾要有力:信函的结尾应当有力,可以通过提出一个强烈的建议、一个深思熟虑的观点或一个感人的故事来留下深刻的印象,引起读者的共鸣。

  掌握这些技巧有助于提高商务信函的写作质量,无论是在商务英语考试中还是在日常的商务沟通中都能更加得心应手。

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